Whether you're writing a novel, nonfiction, a guide, or even poetry, publishing an ebook is one of the fastest and most cost-effective ways to get your work into the hands (and devices) of readers.
If you’re wondering what an Ebook publisher is, how the process works, and which platforms to use, this guide covers it all.
What Is an Ebook Publisher?
An ebook publisher helps authors turn their manuscripts into professionally formatted digital books and distribute them to online retailers like Amazon, Apple Books, Kobo, and others.
Depending on the type of publisher, they may also assist with:
Editing and proofreading
Cover design
Formatting for e-readers (ePub, MOBI, PDF)
Distribution and royalties
Marketing and promotions
Some ebook publishers work like traditional publishers, while others offer tools for self-publishing your ebook independently.
Why Choose Ebook Publishing?
Here are just a few reasons why ebook publishing is a smart move for modern authors:
✅ Lower Costs
Ebooks eliminate printing and shipping expenses, making them much cheaper to produce.
✅ Fast Turnaround
You can go from finished manuscript to published ebook in a matter of days.
✅ Global Reach
Ebooks can be sold worldwide through platforms like Amazon, Apple Books, and Google Play.
✅ Higher Royalties
Self-published authors can earn up to 70% royalties on ebook sales through platforms like Amazon KDP.
✅ Flexibility
Ebooks allow you to update content, rebrand covers, and experiment with pricing easily.
Types of Ebook Publishers
There are three main types of ebook publishers. Choosing the right one depends on your goals, budget, and how involved you want to be in the process.
1. Traditional Ebook Publishers
These companies take on your book, manage the process, and pay you royalties (often lower). They typically:
Have editorial teams
Control pricing and marketing
Are selective with submissions
Best for: Authors seeking professional support and wider distribution with less personal management.
2. Self-Publishing Platforms
These tools allow you to publish your ebook on your own, offering:
Full control over the process
Higher royalties
Access to major online retailers
Popular platforms include:
Amazon Kindle Direct Publishing (KDP)
Apple Books for Authors
Kobo Writing Life
Draft2Digital
Smashwords
Best for: Authors who want creative control and are willing to manage (or outsource) parts of the process.
3. Hybrid Ebook Publishers
A middle ground between traditional and self-publishing. Hybrid publishers may charge a fee but offer professional services like:
Editing
Formatting
Cover design
Distribution
Best for: Authors looking for expert help without giving up control or a large share of profits.
Steps to Publish with an Ebook Publisher
Wondering how to get started? Here's a step-by-step breakdown of the ebook publishing process:
Step 1: Finish and Edit Your Manuscript
Make sure your book is complete and professionally edited. First impressions matter.
Step 2: Choose Your Ebook Publisher or Platform
Decide whether you want to self-publish, work with a hybrid publisher, or submit to a traditional one.
Step 3: Format Your Ebook
Convert your manuscript into an ebook-friendly format like ePub or MOBI. Tools like Calibre, Vellum (Mac), or Reedsy Book Editor can help.
Step 4: Design a Professional Cover
A compelling cover helps your ebook stand out in crowded digital stores. Consider hiring a graphic designer or using tools like Canva Pro.
Step 5: Set Your Price and Upload
Upload your ebook to your chosen platform(s), write a strong book description, choose keywords, and set your price.
Step 6: Promote Your Ebook
Use marketing tactics like:
Social media promotion
Email marketing
Book giveaways
Paid ads (e.g., Amazon Ads or Facebook Ads)
Launching with a discounted or free promo
Best Ebook Publishers and Platforms (Top Picks)
Platform | Best For | Royalties | Distribution |
---|---|---|---|
Amazon KDP | Most authors | Up to 70% | Kindle Store |
Draft2Digital | Easy wide distribution | Varies | Apple, B&N, Kobo, etc. |
Smashwords | Indie authors | Up to 80% | Wide network |
Kobo Writing Life | Global audience | Up to 70% | Kobo Store |
Apple Books | Apple users | 70% | Apple Books app |
Final Thoughts
If you’ve ever said, “I want to find the right ebook publisher,” now is the perfect time to act. With so many accessible options and tools available, publishing your ebook has never been easier—or more rewarding.
Whether you choose a DIY route or seek help from a hybrid publisher, the key is to produce a high-quality book and market it effectively. Your story deserves to be read—and with the right ebook publisher, it can be.